Category Archives: Fashion Photographer

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Authentic, Believable Photography

As social media has moved more and more into our daily lives, the imagery used in advertising campaigns has moved to become more authentic.  More real.

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Derek Hough and Hayley Erbert Dancing at Urban Light

I was fortunate enough about a week ago to be at Urban Light in front of LACMA filming a project when Derek Hough and Hayley Erbert happened to be there filming a dance with a […]

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Day at the Beach Lifestyle Photo Shoot

I’m so thrilled with this shoot.  I may end up putting up a full gallery with selects from just this shoot soon but here are a couple samples.

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Behind the Scenes Still Photo

This is one of the still photos taken during the Manhattan Beach Shuffle Dance project about how Manhattan Beach makes you want to dance.

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CGI Photography

I had a funny thought about how differently Photoshop is used when getting ready to post this image.  So often I hear “we can fix it in Photoshop.”  It is a phrase that makes any […]

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Make a Bold Statement

It has always been important to make a bold statement that is consistent with the essence of your brand.

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Images That Move You

This is a technique I have used from time to time and I thought I should post an example.  

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The Professional Difference – It Still Matters

  For the longest time my tagline has been “Because it isn’t ‘just a picture’”.  I say that because I believe it, not because they are pretty words. If I didn’t believe it was much […]

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Fashion Photography that is Unique

Years back one of the designers I worked with told me his marketing company told him he needed to be using me rather than the other photographers that he had worked with because of the […]

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Advertising Photographer: Retro Couple at a Drive In

I have been involved a project that requires me to cull through a lot of my work.  Doing so I flash back on circumstances surround the work and the industry.

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